Understanding the concept, characteristics, and importance of management
Fayol's principles and scientific management by Taylor
Economic, social, political and technological environment
Importance, process and types of planning
Organizational structure, delegation and decentralization
Recruitment, selection, training and development
Motivation, leadership and communication
Process and techniques of controlling
Financial planning, capital structure and working capital
Marketing mix, branding and packaging
Consumer rights, responsibilities and redressal mechanisms